Moonpig, the online retailer of greeting cards, has revealed it will open its first tech hub in Manchester.

The new office opening at No. 1 Spinningfields forms part of a multimillion-pound investment to unlock the next phase of the company's growth plans.

The project, which will be led by chief technology officer Peter Donlon, will lead the development and roll-out of an eCommerce, data and personalisation platform for the company.

"Moonpig produces more than 15 million completely one-off items for customers every year, each one uniquely personal to the sender and receiver, and powered by our emotionally intelligent technology," said Donlon.

"We're seeking the best engineering talent out there to turbo-charge the Moonpig business going forward. We selected Manchester for its thriving tech scene and wealth of exceptional talent."

Mark Evans, previously of Nested.com and Sainsbury's, has been brought in as head of engineering.

The opening of a new office in Manchester will create 50 jobs.

In June, Moonpig's parent company Photobox Group announced the opening of its new state-of-the-art HQ in London.

The Herbal House site in Clerkenwell was once a Daily Mirror printworks and artists’ studios, and how now been transformed into a 37,000 sq ft office.