Technology

Posted on July 2, 2018 by staff

Purplebricks continues North American expansion

Technology

Purplebricks has expanded into Canada after purchasing DuProprio/ComFree for £29.3 million.

Like Purplebricks, DPCF is a commission-free real estate service network.

Solihull-based Purplebricks expanded its North American presence into Las Vegas, Nevada and Phoenix, Arizona last month.

It also has a foothold in California, Connecticut, New Jersey and New York, as well as Australia.

“We admire Purplebricks for what they have achieved across three continents in just four years,” said DPCF president Marco Dodier.

“We share their ambition and desire to offer consumers a new and better way to buy and sell property.”

Michael Bruce, global chief executive of Purplebricks, said: “[DPCF’s] model of bringing a range of service packages and support, with access to expertise from coaches to legal professionals, is proving highly attractive to the Canadian public, and has aspects in common with the Purplebricks’ model and ethos in the UK, Australia and the US.

“Expanding the geographical footprint across Canada and building the company’s buy-side offering provides the potential to transform the size of the DPCF business and consolidate its market leadership.”