Aire’s credit assessment service reveals the bigger picture, predicting how borrowers will behave in the future rather than relying on an extensive credit history. The start-up works with the likes of Toyota Financial Services, peer-to-peer lender Zopa and fashion retailer N Brown and has had $12m funding to date.

Aire uses machine learning to evaluate people's lifestyle, career and financial maturity and create a predictive credit score which financial institutions then use to assess borrower’s risk.

The London-based company, founded in 2012, has secured a total of £9.1m in investment, was founded by ex-RBS analyst Jon Bundy, ex- JPMorgan mergers and acquisitions analyst Aneesh Varma, and ex-Rolls Royce and Wonga engineer Dr. Srini Sundaram. 

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Aire also features on our list of 51 AI Innovators