Annie O’Toole, 26, is head of operations at Draw & Code, a globally recognised studio specialising in augmented reality, virtual reality and immersive experience.

Leaving university to start her own company, O’Toole ventured into the world of emerging technology after working in the digital sector for a short period of time, eventually taking her current position earlier this year.

She has won national awards for her entrepreneurship, including Young Entrepreneur of the Year and is very excited about her prospects in her current position, working with a world class team in a very exciting and fast paced arena.

SwapBots is a product by Draw & Code, which in its short life span has won multiple awards both in the UK and overseas, set to launch within the next 12 months into retail stores internationally, this AR children’s toy is breaking the mould in multiple ways.