A multi-award-winning animation studio and rights owner has announced the expansion of its digital animation division, creating 25 new jobs at its North West headquarters.

Altrincham-based Factory has made the move following the commission of a feature length 2D animation based on a book by former Children’s Laureate Michael Morpurgo.

Factory is a multi-genre, full-service studio with shows already airing on CBBC, CBeebies, ITV, Disney and Nickelodeon.

The production company has produced over 80 hours of animated content since it launched in 2010.

The expanded division will build upon Factory’s already established in-house skillset of visual effects, compositing, CGI, 3D animation and 2D animation.

Amongst the 25 new roles will be Layout Artists, Lead 2D Animators, 2D Animators, 2D FX Animators, 2D Character Riggers, Mid and Senior Compositors, plus Project Manager and Production Co-ordinator roles.

The Factory studios occupy 35,000 square feet of bespoke studio and office space, with over 100 staff.

The new digital expansion will be headed up by Factory’s Head of CGI, Pauline Edwards who started at Factory seven years ago as a 3D Artist on the much-loved CBBC show, Strange Hill High and since 2014 has taken on the role as head of its digital division at Factory.

“This is such an exciting time to work at Factory; the work the studio is producing is exceptional and the expansion will add to our super talented team,” said Edwards.

“Having been part of Factory’s journey over the past seven years I am excited to be a part of such a great team as we move into this new phase for the studio.”