Manchester-based tech company Hello Soda is celebrating a number of new global clients, extending the business to over 165 countries.

Utilising a combination of data sources, Hello Soda’s technology is designed to reduce fraud with the intention of onboarding more customers and improving a customer’s digital journey.

Hello Soda’s ‘Profile iD’ allows businesses to verify their customers’ identities, with existing client Paysafe reportedly seeing a 70 per cent uplift in customer acquisition as a direct result of its Hello Soda’s technology.

“Hello Soda and their AML/KYC solutions have enabled us to onboard many more customers worldwide, whilst mitigating the risk of impersonation fraud,” said Jonathan Wilson, Vice President Risk Management of Paysafe Group.

“Their suite of ID products provides us with a global solution that helps us verify the identity of our customers and their location without the constraints of traditional country-centric ID check providers.

The firm said it has seen global uplifts in identity verification, while reducing and preventing fraud across multiple sectors including gaming, payments, and cryptocurrency.

James Blake, CEO of Hello Soda added: “We are excited to be working alongside such fantastic global businesses to provide complete identity verification and fraud prevention processes. We are always looking for innovative ways to apply our solutions - the fact we can do this worldwide is amazing.”