A mobile commerce company has announced Paul Larbey as Chief Operating Officer.

Cambridge-based Bango welcomes Larbey as it is expands its payments business to a broader mobile commerce platform offering.

He joins the AIM-listed company in a newly created leadership role to drive the execution of ambitious growth plans.

The latest hire follows the appointment of a prominent Carlsberg executive to its board in January.

Larbey will be directly responsible for the Operations, Customer Delivery and Customer Success teams, to scale the newly launched Bango Marketplace product.

The firm’s app ecosystem ‘Bango Marketplace’ provides the ability to increase marketing effectiveness through payment insights.

This new initiative sees Bango evolve from a mobile payment to mobile commerce platform. Through Bango Marketplace, the Bango Platform is directly open to developers globally.

Larbey joins Bango following his role as CEO at Velocix, a global leader in streaming technology where he remains a Non-Executive Director, where he grew it from a small start-up to the world's leading IP video streaming specialist.

As CEO, he led the Velocix team though its integration into Alcatel-Lucent and then Nokia.

In 2018 he orchestrated the spin out of the division from Nokia to create a pure-play streaming technology company.

With over 20 years of experience in the Telecoms market, having held leadership positions in Cray Communications, Lucent, Alcatel-Lucent and Nokia, Paul has a strong track record of successfully bringing new technologies to market.

"I have seen Bango gain increasing momentum with its unique data driven approach to delivering payments at scale,” said Larbey.

“The recent application of Bango technology to improve the effectiveness of app developers' digital marketing through enabling payment providers to safely monetise their data, opens huge opportunities for growth."

Ray Anderson, CEO of Bango, added: "Paul comes to the Bango team with years of experience providing vital technology to industry leaders.

"His passion and track record in driving growth and transformational change aligns to the creation of an ecosystem where merchants and payment providers converge, grow and thrive."