Web and digital agency Huddle Digital has designed a complete visual identity for marketing and PR consultancy HAN Communications.

Specialising in marketing and PR for the professional services, property, transport, construction, higher education (HE) and healthcare sectors, HAN Communications is made up of a network of experienced freelance marketing and PR professionals based across the North West and North East of England.

A relatively new addition to the marketing services market, the company approached Huddle Digital to help address the challenge of creating a high quality marketing brand in what was an already competitive sector.

"When we first launched we wanted to create a brand which reflected all the services we offered, whilst also communicating our focus on quality, creativity, collaboration and candidness," said HAN Communications founder Hannah McGivern.

"Huddle worked with us to understand our core values, service offering and target audiences to create a brand identity which would portray this with a fresh, professional look - and we're delighted with the result.

"It was a pleasure to work with the team at Huddle, and we're looking forward to what the future holds with our new brand identity and wider brand proposition to lead us."

Huddle worked with HAN Communications to design and implement a new logo and brand palette, social media presence, email signatures and a mobile-optimised website.

Featuring information about their services, the website also provides client case studies, news and resources from the freelance consultants that make up the wider business.

Tom Parson, co-founder and client services director at Huddle, added: "We loved the opportunity to take a blank canvas and create a complete identity for HAN Communications, which they could use across all their marketing channels.

"They do fantastic work for some great clients, so we were proud to be chosen to drive that message through the visual design of their brand."

Offering a wide range of expertise from marketing communications and strategy to PR and social media consultancy, HAN Communications has grown both its team of consultants and its client base since it started two years ago.

It now counts one of Europe's largest marketing membership organisations, the European Marketing Confederation, and one of the largest independent providers of commercial and residential property advice in the UK, Vail Williams, among its clients.