Phoebe Hugh is changing the way insurance works with Brolly.

Powered by AI, it helps people understand what insurance they need, finds the best policies and then helps manage them simply and easily.

Hugh started her career at Aviva, where she worked as an underwriter and product manager before leaving to start her own company.

The full #35under35 list of entrepreneurs making a splash in the world of technology is below:

Mike Anderson, Padoq

Jordan Appleson, Hark.

Muhammad Asim, Marq Millions

Chloe Barrett, DigiDentistry Educational Resources

Ed Barton, Curiscope

Asa Bentley, CreditLadder

Miranda Bishop, Talking Social Media

Oliver Bridge, Cornerstone

Sean Brown, Mercarto

Marko Budiselic & Dominik Tomicevic, Memgraph

Sam Coley & Steve Pearce, TickX

Ben Corrigan, Jonny Plein & Vikram Simha, Pouch

Louis-James Davis, VST Enterprises

Chris Edson & Mike Gibbs, OurPath

Tara Flynn, Ratio

David Grimes, Sorted

Natasha Guerra, Runway East

James Gupta, Synap

Phoebe Hugh, Brolly

Jamie Jackson, 2J Commerce

Laurence Kemball-Cook, Pavegen

Aneeqa Khan, eporta

Ian Leadbetter & Daniel Reilly, Ruler Analytics

Jonathan Marsden, The Technology Group

Nicholas Mealey, Connex One

Christian Moroy, Edge Health

Dr Anas Nader & Dr Jing Ouyand, LocumTap

Tom Pickersgill, Broadstone

Makaela Richardson, Free the Fresher

Max Rofagha, Finimize

Christian Samuel, University Cribs

Nakul Sharma, Hostmaker

Nicholas Shekerdemian, Headstart AI

Claire Trachet, wOndary

Devika Wood, Vida