The Insights People to expand after securing Amazon, LEGO as clients

Posted on July 16, 2020 by Alistair Hardaker

Nick Richardson

Nick Richardson

 Manchester-based The Insights People, the children, parents and family market intelligence firm, is to expand with new appointments and additions to support the company’s global expansion.

The firm, which recently secured Amazon , LEGO Europe, Moose Toys, and Warner Bros. Europe as new clients has expanded its team to 31.

With its recent launch into Brazil and Mexico last quarter, the company now survey more than 3,000 children every week, across 4 continents and 9 countries, and more than 150,000 children a year.

The company is now working on feasibility to launch into other countries and continents.

Nick Richardson, CEO The Insights People said it had been to continue recruitment despite the difficulties which COVID-19 has caused.

“The recruitment has been across the business, but in particular we have significantly increased our tech and data science team to help us develop and ultimately launch a number of new exciting services,” he said.

Among the firm’s new appointments are Robert Lambert as Senior Development, Richard Wainwright as Data Scientist and Jordan Shaw as Junior Developer.

In addition, the company has expanded its research team with recent graduates.

The firm is now looking for a new 3,000 sq. ft city centre office having outgrown their existing office.

CTO Dan Lucas said: “Our expanded tech team are working on some big things which will change the way we view, filter, interrogate and analyse the data, it is an amazing time to be with the company”.

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