Vodafone sales channel partner Tomorrow Street announced its newly formed partnership with Azoomee at Arch Summit 2018.

This is the fourth company to join the Kirchberg-based innovation centre since its launch in September last year.

Based in the UK, Azoomee’s online platform combines entertainment, education and communication for kids aged between 3 and 11.

The service gives children access to games, videos and activities, all in one place on any mobile device.

“The future lies in the hands of children of today,” said Tomorrow Street’s CEO Warrick Cramer.

“It is important for us to help them learn, develop and interact in a safe environment.

“Azoomee not only educates children in a fun way but allows them to share their creations with pre-approved family and friends through a secure messaging feature.

“We look forward to working together with the team to help them expand their exceptional platform further.”

Azoomee co-founder Estelle Lloyd said: “We are delighted to join the Tomorrow Street (and Vodafone) family.

“By partnering with major brands including Amazon and Netgem, Azoomee has grown to become the market leader in the UK and is available in more than 40 international markets.

“Working with Tomorrow Street will help accelerate our global growth and give children everywhere the safe online experience they deserve.”

Along with the official signing with Tomorrow Street, Azoomee provided a live demo at Arch Summit 2018 giving potential partners a chance to experience the service.

Tomorrow Street is a joint venture between the Vodafone Procurement Company (VPC) and Technoport (Luxembourg’s national incubator) that aims to turn business-ready start-ups into global success stories through Vodafone’s expansive network.

In doing so, Tomorrow Street will deliver innovative products and services to Vodafone’s consumer and enterprise customers while contributing to Luxembourg’s digital evolution.