The Link App has secured new funding and revealed an increased board.

The Manchester-based LegalTech firm, which has an office in London, has added to its senior team with the appointments of Gary Turner as growth board advisor and James Pearson as senior business development manager, taking the business to a team of 12.

Turner has a wealth of digital growth experience following a decade at Xero, the accountancy software business, where he took annual business revenue from £50k to £75m.

At The Link App, he will work closely with Pearson and founder Lauren Riley to drive strategic growth as the legal industry changes.

“Law is a very traditional sector but as it starts to make the necessary moves to keep up with changing client requirements and staff needs, The Link App is in the perfect position to support firms,” said Turner.

“Xero did this with the accounting profession and it can be done again with law.

“The industry cannot sustain its status quo – it needs to become more flexible, more measurable and more client focused – and we are here to help law firms redefine themselves and reshape their clients’ experiences.”

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The Link App will also be introducing an updated version of its interface technology following extensive customer research and planning, to introduce new benefits and further enhance the user experience.

Pearson said: “The Link App is a much-needed product and already boasts a strong client portfolio. The potential is there for us to be a major player in the legal tech sector.

“I’m delighted to join the team and help communicate the brand and new product benefits to more firms.”

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Riley said: “We are really excited to be developing the app and launching a new version in the first few months of 2020, having fully rebranded the product and overhauled the user interface.

“The new product will allow client enquiry delivery and deliver additional security elements that will enable us to expand the business massively.

“I’m delighted to welcome Gary and James to the team - with existing and forthcoming investment, we will be taking the company global this year and look forward to making more announcements on this very soon.”