London-based Zoopla Property Group has partnered with comparison platform Confused.com to deliver marketplaces to six million of its customers.

The partnership will see the brands provide car and home insurance marketplaces for Zoopla Property Group brands uSwitch and Money.co.uk.

As well as allowing Zoopla to power services using one provider, the collaboration will enable Confused.com to diversify its service offering and share its technology capabilities with the property group.

“Our mission is to give people a clear choice on the best insurance deals,” said Louise O’Shea, CEO at Confused.com.

“We’re doing this by powering car and home insurance marketplaces for customers of uSwitch and Money.co.uk.

“Just like Confused.com is an obvious choice for people looking to save money on their insurance, our partnership with ZPG Ltd is an obvious choice.

“We both want to make it easier for our customers to make better buying decisions and we have the tech capability to do so.”

Bojan Radlovic, director of financial services at Zoopla Property Group, added: “We believe this partnership provides the ideal solution for consumers to find the best car and home insurance deals from a huge range of trusted providers.

“The combined strength of our brands and the speed with which we were able to put this project together demonstrates that insurance customers will be in safe hands.”